The current trend in the construction domain informs us that traditional word-of-mouth marketing is no longer relevant. Hence, businesses are rapidly establishing their online presence to reach a larger audience. This article will discuss the factors to consider when developing a web portal for the construction domain. Artificial Intelligence (AI) According to IBM, “chatbots can help reduce customer service costs by about 30%.Additionally, it has the capability to enhance customer engagement. Let us see the vital benefits chatbots can provide to your web portal: Chatbots provide 24/7 customer service. They can personalise customer interaction to build trust and improve brand
Published on: 10 Mar 2021