About

The client, MobeVoice, provides international calling facility for clients, allowing them to dial local U.S numbers and getting their calls routed to international recipients. The company’s registered users are provided with an account number allowing them to make calls and choose one of six calling routes. The route selected by the user determines the quality and price per minute for these calls.

Challenge

The client was administering and managing the calling functionalities through a web interface, which proved cumbersome for users. The client partnered with Asahi Technologies to develop a simple and convenient SMS based solution,enabling users to register and manage'account settings' through SMS messages.

MobeVoice required a dedicated team of PhP developers with expertise in Cake PhP framework, for enhancing their existing source code.The client had a clear vision of the solution they wanted to develop, but they lacked the required resources and the time for successfully developing the solution.

They were looking to supplement their online account management module, with SMS based account management tool in order to enable their clients to modify account settings on-the-go. This way, MobeVoice clients could easily set up call forwarding, Direct Inward Dialing (DIDs), add, search, refer a friend features, and change command translations into French and Spanish on the fly.

Solution

Efficient and scalable SMS based account management system

A dedicated team of software engineers hand-picked from our team was assigned to the MobeVoice project to work closely with the client side project manager to develop, build, test, integrate and deploy the SMS solution.

Our PhP team worked closely with the client to build the SMS based account management system by integrating their web service to Twilio in order to provide SMS capabilities. We supplemented their existing web portal with a convenient and easy-to-use SMS driven account management module.

Key features that were managed via text messaging capabilities developed by our team
registration

Registration:

Users send a text message to MobeVoice’s designated phone number to register for the SMS based account management feature.

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Menu options:

Upon requesting a 'Menu', Mobevoice users are given five options to choose from – 'Mute', 'Reroute', 'Translate', 'Refer a friend' and 'Add new contact'.

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Mute / unmuting capability:

Users send a text message to MobeVoice’s designated phone number to register for the SMS based account management feature.

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Foreign language support:

Through appropriate resource files, Asahi Team added support for popular foreign languages such as French and Spanish, broadening the customer base for the application.

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Rerouting last call:

This feature allows users to change the call route permanently for the number to which the last call was made. The call routing determines the call quality and cost/minute, and can be changed anytime by the user.

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Adding new contacts:

Through SMS, MobeVoice users can add new contacts to their database by texting the name, international phone number, and receiving the local number required for calling the newly added number. This feature enables MobeVoice to expand its customer base by contacting the customer's friends.

sms

SMS based control of
user functions:

Provides a mobile based control of user features for improved access and responsiveness. The highlight of this feature is the 'refund' option that allows users to pay only for quality services rendered.

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Refer-a-friend process:

Enables existing users to refer a new customer by texting MobeVoice the new customer’s name and phone number, making the process quick and user friendly for the referring customer.

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Notification mechanism:

Users receive notification message regarding their account balance. This service can either be a system auto-generated message or a user requested delivery message.

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Call history:

This feature enables the users to check the summary of their call logs at any given time. When a request is sent as a text message, users will receive details of the calls made by them, ordered by recent ones first.

Benefits

COMPETITIVE ADVANTAGE THROUGH RADICAL APPROACH TO CUSTOMER ENGAGEMENT

With the deployment of the SMS based account management solution, the client was able to gain competitive advantage and improve its customer satisfaction levels and user base, thereby enabling them to boost their bottomline.

Sms Solution

Easy account management with seamless messaging service

Improved customer responsiveness and faster turnaround time with text based control of user features

Multiple route number change option for users anytime and anywhere, resulting in improved customer satisfaction and reference

Growing customer base with French and Spanish mobile command translation service

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If you are looking to outsource software development to a team that can act as an extension of your own development team, while ensuring that you have full control over the process and the work produced, reach out to us today.